SEO Consultation

Senior SEO Consultant for Growing Business

Guy MacKenzie carries over 20 years of experience in branding and digital marketing. SEO is his core expertise and he has successfully optimised hundreds of large websites including multilingual, eCommerce and known brands. As a senior SEO consultant, here is a quick summary of services he provides;

  • Creating overall strategy for your long-term SEO & organic traffic
  • Auditing your current website for technical, content and information flow issues
  • Complete competitors analysis including suggestion on how to utilize their strengths and avoid their mistakes
  • Creating a short-term and long-term content marketing strategy
  • Creating and implementing action plan to increase your conversion optimisation
  • Focussing on UX (user experience) to decrease bounce rate and increase sessions
  • Finding the right audience and customer persona for your future digital marketing needs.
  • Implementing Google Analytics, Google Tag Manager and optimising conversion tracking and user behaviour
  • Setting up Google Data Studio to monitor progress and easy reporting structure

Increase Your Organic Traffic (and Leads)

Attract more leads and grow your business with SEO consulting services from Guy MacKenzie. Working with a search engine optimisation consultant provides an opportunity to promote your brand and reach a wider audience. With the right strategies, you can pull ahead of the competition and drive more visitors to your website.

I work with you to develop a custom SEO strategy based on your specific business objectives targeting highly relevant keywords on a local or national level. If you operate an online store, small business, medium to large enterprise, or e-commerce website, start optimising your website with the help of our professional SEO consultation services.

Meet Guy MacKenzie

I am the founder of and experienced SEO consultant based in London with over two decades of international experience delivering effective search engine optimisation projects. Assisting clients around the globe, I have worked with a variety of growing organisations giving me a deep understanding of what it takes to increase search rankings in different markets.

As a senior level SEO resource under your belt, I will audit your website and develop a tailored SEO plan. I am an MBA with the background needed to help your business grow and your website rankings improve dramatically. Every business has distinct goals for its website. Whether you need to increase organic traffic to boost sales or increase your brand awareness, I can carefully devise the most effective strategy.

You will receive a complete on-page and off-page assessment. My technical team will analyse every page to detect issues that may hurt your SEO scores, such as duplicate content, wrong canonical, missing hreflang tag or meta tags. We also audit your backlinks and off-page SEO factors to show search crawlers the value of your website.

The first step is to set up an initial phone consultation. Please fill in the form on contact us page to request a free 30-minute consultation, allowing me to assess your needs and timeline.

Let's Discuss Your Project!

Free Consultation

Frequently Asked Questions About SEO Consultation

When your business is growing, it is not always easy to keep up with the pace of your human resource needs, particularly in the digital marketing department. Creating a professional SEO team and managing their overheads comes costly. That is why it is the best practice that growing organisations do to hire an SEO consultant and improve their organic ranking and traffic. Once you start getting regular leads, you can then hire your own team and still use the SEO consultant’s experience to drive sales without incurring hefty expenses and a full-time liability.

What’s an SEO Consultant?
As an SEO marketing consultant, I develop search engine optimisation (SEO) strategies based on your goals, and guide you on implementing this strategy for your short-term or long-term goals. Implementation of the SEO strategy could be accomplished either by using my SEO’s or your in-house team. This process typically includes a complete audit of your business website. I take a closer look at the layout, content, structure, and user experience (UX) of your site.

SEO is the practice of improving organic search engine results. The goal is often to bring more visitors to your website to promote specific products or services. The traffic that your website receives is organic, meaning that you do not pay for it through advertising.

Organic traffic comes from user search inquiries. However, there is more to SEO than simply bringing more visitors to your website. You also need to attract the right type of visitors, which is where my expertise bring a greater level of service.

With reliable SEO consultancy services, you gain higher-quality traffic. Attracting thousands of visitors per month is wonderful but you need to ensure that they are coming to your website for the right reasons. You want to attract visitors who have a genuine interest in the products or services that you offer.

How Can an SEO Consultant Help Your Business?
Having a professional-looking website is a good first step toward reaching an online audience. If you want to start attracting visitors to your website, SEO provides the most efficient solution. Explore some of the ways that my SEO consultancy can help grow your business:

Attract more high-converting leads
Improve the website user experience
Target specific markets or regions
Build and promote brand awareness

SEO involves multiple stages. I first need to understand your goals and audit your website to determine where you currently stand. I then begin crafting a custom strategy including both on-page and off-page techniques that help Google and other search engines discover the value of your website.

Use SEO to Drive Quality Sales Leads to Your Website
SEO provides the most cost-effective solution for attracting more sales leads. Using a combination of on-page and off-page SEO strategies, Guy increases your website rankings in Google. With higher search rankings, your website receives more organic traffic.

One of the things I take pride in providing SEO consultancy is that I deliver targeted traffic. Utilising the right keywords, link-building methods, and other strategies, I ensure that more of your organic traffic is interested in your products or services.

A Better User Experience for Increased Conversions

SEO requires a comprehensive audit of your website. Issues such as broken images, complex navigational structures, and broken links lower your SEO score and hurt the user experience (UX) of your website. By optimising your website for better search results, you maximise the UX.

Giving visitors an easy-to-navigate website that loads quickly on any device helps you convert more traffic to sales. Visitors are less likely to leave your website prematurely, which tends to increase conversion rates and close rates no matter your industry.

How to Choose an SEO Consultant
SEO is constantly evolving due to frequent changes to search engine algorithms and the online landscape. For the best results, work with a website optimisation consultant who stays abreast of the latest SEO developments.

I have two decades of solid SEO marketing experience. I understand that SEO is fluid and constantly changing, ensuring that you receive the most effective strategies for increasing your search position.

The SEO expert you hire should also tailor strategies to fit your needs. Having worked with brands and large websites for national and international organisations, I understand that each business has unique objectives. So I devise SEO strategies designed to match your requirements.

SEO remains the most convenient option for building brand awareness and credibility. However, the results are not instantaneous. It takes time for Google and other search engines to discover the changes implemented on and off your website. The results are slower compared to paid advertising but they tend to last much longer, offering a sustainable solution for growing your business.

If you want to gain more visitors, boost conversion rates, and increase sales, contact me to request a free initial consultation. The no-obligation phone call typically lasts 30 minutes and provides me with a chance to get to know your business and your needs.

Contact us today to book your consultation for SEO marketing solutions.

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